Hello everyone! I hope you all had a fantastic Thanksgiving and an even better break!
While I was home in Sunny St. Pete, I began thinking about music for some reason. I've decided to compile a list of some of my favorite songs of all time for you guys! I hope you enjoy!
In no particular order...
1) In My Room--The Beach Boys
**The Beach Boys were honestly my favorite musical group while in middle school. My Mom used to sing their songs to me when I was really little and I guess something just stuck! "In My Room" has a beautiful melody and amazing lyrics so I don't see what's not to love about it!
2) Over the Rainbow/What a Wonderful World--Israel Kamakawiwo'ole
**Israel begins this song with "Somewhere Over the Rainbow" and finishes it off with "What a Wonderful World". It is one of the most relaxing, beautiful, awe-inspiring songs I have ever heard. Every time I hear it I get teary-eyed. Gosh, I'm turning into a softie.
3) In My Life--The Beatles
**It was very difficult for me to choose just one Beatles song, but I thought this one would definitely do! I've been very nostalgic lately because I can't stop thinking about graduation and this song touches me like whoa. Sigh, I AM turning into a softie.
4) Listen to Her Heart--Tom Petty and the Heartbreakers
**I love this song for many, many reasons. First of all, I love basically anything Tom Petty puts his hand on. Secondly, I again love the lyrics. Fool, she might need a lot of lovin' but she don't need you!!
5) A Change is Gonna Come--Otis Redding
**If you honestly listen to this song and don't feel exactly what he is feeling, I'm concerned for you. The emotion expressed throughout the song is definitely one of a kind.
6) Wake Up--The Arcade Fire
**The song starts off with just music, then the singer begins and he has such a unique voice. Their style is definitely not something that you will hear everyday and for that, I love them! Oh and listen to the whole song because they completely change the tempo mid-song! AMAZING. : )
7) Like A Rolling Stone--Bob Dylan
**Honestly, haven't we all felt like a rolling stone at one point in our life or what? I really hope I'm not alone on this one...and I don't mean seriously without a home or anything but you know what I do mean, right? Ha ha.
8) Float On--Modest Mouse
**Again, I think this is one of those songs that if you really listen to the lyrics, everyone can relate to them! Basically Modest Mouse is telling us that although things may not always go how you planned for them to, everything will be fine and we will "all float on".
9) Redemption Song--Bob Marley
**Just a good old anti-war song that again, I think you can completely understand how Marley feels just from listening to his voice. Every time I hear it I want to go protest for something...
10) Boys Don't Cry--The Cure
**Okay, I LOVE The Cure. I had a tough time choosing my favorite of their songs but think "Boys Don't Cry" will definitely work. If you haven't heard it, hit up youtube asap! Oh and by the way, Boys DO cry.
Rock on, rockers! : )
Friday, November 28, 2008
Music makes me lose control!
Wednesday, November 26, 2008
Creative Ads
I needed a creative boost and decided to look at what the professionals were up to. Here are some of the things I came across. Hope it sparks your creativity!
Jobsintown
3M Security Glass Advertisement
Beretta Heating System
BBC World - See both sides of the story
Cemex - Fast Drying Concrete
COOPS PAINTS
Dealer Track - Tools for a competitive advantage
Heinz Ketchup - No one grows ketchup like this
Firefox - Always use protection
Hush Puppies
BMW - Don’t drink and drive
Volunteers Needed for Red Cross
Cartoon Business Cards
As part of my Self Action Plan, I’ve been spending time looking at other creative people. I ran across this blog: gapingvoid.
It basically is a blog by a guy named Hugh MacLeod who makes “cartoons drawn on the back of business cards". You can actually buy them. He has a section on "How to be Creative" that is pretty hilarious. And his cartoons remind me of Gary Larson, my favorite.
Just thought I’d share some of his "How to be Creative" ideas.....
1. Ignore everybody.
6. Everyone is born creative; everyone is given a box of crayons in kindergarten.
7. Keep your day job.
Tuesday, November 25, 2008
Gobble, Gobble, Turkey
So for those of you who took any interest in the elections this past year...there is a hilarious video of Sarah Palin pardoning a turkey, and then doing an interview in front of one being slaughtered. The MSNBC version blurs out all the gorey stuff, but it is well worth watching.
On a less ironically funny note, I am so excited about going home for Thanksgiving. This year my family and I have a agreed that we have to come up with a new dish. It can't be something that comes from a recipe. I have yet to decide what I'm going to make, but I want it to have a turkey made of broccoli in the center of. That's as far as I've gotten. I don't know what anyone else is making, but I'm scared. If it is not the most delicious Thanksgiving, it will certainly be the most memorable.
If you have any suggestions for funky new dishes, hit me up. If not it will probably include Lucky Charms, Peanut Butter, a Brownie, and of course the Broccoli Turkey in the middle.
HAPPY THANKSGIVING!
Embarrassing Moments=Laughter!
So a few weeks ago I had an idea for a blog and I totally forgot about it. The other day I was going through my phone and found a note that said 'blog about embarrassing moment.' Then I thought OMG that was what I wanted to blog about a few weeks ago. So here I am. I have decided that embarrassing moments are probably one of the most funniest moments in your life. I have a ton of them...promise. If you really know me you realized by now that I trip about 10 times a day and by now have decided to laugh at myself every time I do it. Not only do I trip, but I'm extremely clumsy. I've gotten used to it thought. Also I don't get nervous before I get up in front of people. At first I thought it was because of the many plays I was in during middle and high school, but I have decided that its because I have had a few embarrassing moments happen on stage. The first one happened in first grade where we had this play were I was a mouse. We had two performances, one for the students of the school and one for our parents later that night. Well during the performance for the school I screwed up what I was supposed to say and started to laugh hysterically on stage. Then within a few seconds everyone was laughed. It was hard to stop, but I did and continued through the rest of the play. The second and probably worst embarrassing moment was at my high school graduation. I was Class Treasurer. I got to sit on the stage and introduce the Salutatorian. Well I got up to do my speech and at the end after I said all these great things about the Salutatorian I was going to say her name when all of a sudden I just couldn't say it. I kept wanting to say her nickname which was Evie when her really name was Evangelyn. During my practice of the speech I kept having problems saying her name and now I was on stage doing the same thing. Then all of a sudden everyone on stage was screaming Evangelyn at me and all of the 5,000+ people watching me were all laughing. Then all of a sudden I said her name and went back to my seat. To add to my embarrassment when I was walking across the stage the Superintendent shook my hand and said, "Nice Speech." My point to the story is that I think that embarrassing moments can help to become who you are today and you learn from them, well sometimes. Not only that, but when you look back on them you might not be able to control your laughter.
For Luxury Brands, Less Money to Spend on Ads
From the article: http://www.nytimes.com/2008/11/24/business/media/24luxury.html?_r=1
“After getting through most of this year unscathed, luxury brands are suffering. Rich consumers who were relatively insulated from the economic downturn continued spending, but that has changed in the last few months. While luxury spending began to fall slightly from June, in October alone, it dropped 20.1 percent, according to MasterCard SpendingPulse, which estimates consumer spending in the retail and service sectors.
That drop-off means more bad news for magazines and newspapers in the United States that had grown increasingly dependent on luxury advertising.”
Prettymuch, this also has an effect on publishers, who are now cutting back on the frequency of their publications.
“High-end advertising was one of the few strong advertising categories earlier in the year.”
“Other high-end projects, and the advertising that would accompany them, are being delayed or canceled. General Motors is postponing the introduction of the Buick LaCrosse until January, Ford is holding off redesigning its Volvo S60 sedan and XC90 sports-utility vehicle, and Chrysler has stopped production on its Aspen hybrid sports-utility vehicle. Orient-Express Hotels canceled new buildings in Miami; Cartagena, Spain; Zambia; and Puglia, Italy. Donald Trump is postponing a $300 million development in Philadelphia, and the Ritz-Carlton Hotel Company has halted projects in Florida, Vancouver and California.”
As an intern in the media department of an ad agency, I’ve definitely noticed firsthand the impact this is having on our luxury resort clients. Some magazines are no longer being published. And client budgets are certainly less than they were last year.
On a brighter note, have a great thanksgiving everyone. Make sure to count your blessings!
Tiger Woods and GM
In case some of you don't know, the economy isn't doing so hot right now. The big auto giants seem to feeling the effects a lot. Most recently, GM has ended it's 9 year relationship with Tiger Woods. I don't think it will hurt Tiger too much though considering he made about $100 million from endorsements alone last year. However, this is just another example of how our economy isn't doing too good right now.
Turducken
I hope everyone has a great Thanksgiving. Wanted to give you all a little more insight about Turducken since I enlightened you all about it last class. From Wikipedia...
A Turducken is a dish consisting of a partially de-boned turkey stuffed with a de-boned duck, which itself is stuffed with a small de-boned chicken. The thoracic cavity of the chicken and the rest of the gaps are filled with, at the very least, a highly seasoned breadcrumb mixture or sausage meat, although some versions have a different stuffing for each bird.
The result is a relatively solid, albeit layered, piece of poultry, suitable for cooking by braising, roasting, grilling, or barbecuing. The turducken is not suitable for deep frying Cajun style (to deep fry poultry, the body cavity must be hollow to cook evenly).
Some people credit Cajun-creole fusion chef Paul Prudhomme with creating the commercial dish as part of the festival Duvall Days in Duvall, Wa in 1983. However, no one has ever verified this claim. The November 2005 issue of National Geographic magazine in an article by Calvin Trillin traced the American origins of the dish to Maurice, Louisiana, and "Hebert's Specialty Meats", which has been commercially producing turduckens since 1985, when a local farmer whose name is unknown, brought in his own birds and asked Hebert's to prepare them in the now-familiar style. The company prepares around 5,000 turduckens per week around Thanksgiving time.[1] They share a friendly rivalry with Paul Prudhomme.
Turducken is often associated with the "do-it-yourself" outdoor food culture also associated with barbecuing and shrimp boils, although some people now serve it in place of the traditional roasted turkey at the Thanksgiving meal. Turduckens can be prepared at home by anybody willing to learn how to remove the bones from poultry, instructions for which can be found on the Internet or in various cookbooks. As their popularity has spread from Louisiana to the rest of the Deep South and beyond, they are also available through some specialty stores in urban areas, or even by mail order.
While popular in the United States, they are rarely seen anywhere else in the world.
So maybe not this Thanksgiving, but definitely the next, get yourself hold of one of these Americanized dishes!
Monday, November 24, 2008
life's hard choices...
After losing my phone in P-Diddy's car in NY I finally got a new one and it's up a running! I've been trying to collect everybody's phone number again, and retake background pictures... All that has been annoying, but the hardest thing I've had to do is PICK A RINGTONE. Today, picking a ringtone is really hard!
1) Your going to hear it all the time.
When your phone rings as much as mine does, you have to pick a song that you can hear 13 times a day, and not want to kill yourself... therefore,
2) you don't want a song you hear all the time on the radio.
If you hear the song all the time on the radio, chances are your gonna get sick of it, and dont want to hear it any more then you already do.
3) lastly, your not the only person your ringtone matters too!
Not only do i have to pick a song i like, that i won't get sick of, but i have to pick one my room mate can tolerate too! She and I have totally different music tastes, but the fact of the matter is, she's going to be hearing the ringtone as much as I am!
For now I have downloaded "spice up your life" by the spice girls, and oldie but a goodie... but here is a list of the current top 5 ringtone downloads.
1. Whatever you like (TI)
2. If I were a boy (Beyonce)
3. Right Now (Akon)
4. I'm so paid (Akon)
5. Womanizer (Britney)
Top Ads
So while trying to think of all the amazing ideas for Master Pools I thought it would be helpful to look at successful ad campaigns from the past. In doing this I cam across Ad Age's Top 100
TOP 100 ADVERTISING CAMPAIGNS
I admit I didn't look up all 100, but of the ones I did look more into...it gave me some great inspiration. So I decided to post it for all of you and hope that you could learn something from the masters of the past. (and make sure your not accidentally copying an already done idea!)
Sunday, November 23, 2008
Thursday, November 20, 2008
The art of re-gifting...
My office has decided on doing a Christmas Secret Santa gift exchange. I basically cannot wait and think it's going to be absolutely hilarious. My new co-workers and I all get along fantastically and they crack me up like no other!
All of this gift giving talk got me thinking about the one thing we are all guilty of...re-gifting! I was telling my coworkers that I absolutely HATE HATE HATE bath sets! What is the purpose of that? Yes, I know it is supposed to make you want to relax and go take a soothing bubble bath or something like that, but I am not all about it. I already have soap, thank you, and do not want to get some nasty rose-smelling stuff.
I know this seems a bit extreme but I feel as if a bath set is one of those items that you give to someone who you really don't know very well. "Oh, Joan? Well, I just met her but I think she'd LOVE some lotion and soap. PERFECT!"
The only good part about receiving a bath set, in my opinion, is the beauty of being able to re-gift such a beast. Happy re-gifting, friends!
Wednesday, November 19, 2008
Activities for Turkey Day!
Traveling for the holiday? I know most of you are!!!! Keep these exciting travel games in mind for when you are feeling tired or just want to have some fun until you arrive to your destination. You may recall some of them:
1. Connect the Dots
Each player takes turns drawing a line to connect two dots, either horizontally or vertically. If a player makes the line that completes a box, that player puts their initials in the box. Once all the dots are connected, the player with their initial in the most boxes is the winner!
2. Hangman
3. Tic-Tac-Toe
4. Car Search Game
This game can be played by 1 person or a whole group for a cooperative effort or a competition. The main goal is to mark off the names of cars as you see them.
5. US License Plate Game
See who can spot the most cars from different states across the U.S.
Once you are with the family, remember the following and make your Thanksgiving memorable:
1. Pictures
Take a family picture –silly poses are always the best.
2. Family Gaming
Play a game with the entire family.
3. Handmade Gift Ideas
Create a handmade gift for your parents/loved one that comes from the heart. Gifts don’t have to cost lots of money for them to be special. Examples: a thank you card, a jewelry box, a bracelet, or a picture frame.
4. Express you Gratitude
Draw, write, paint or collage and create an artwork that expresses your gratitude.
5. See the World as a Child
Hang out with the younger children in your family and even sit with them for a portion of dinner. You never know what kids will say these days; they are beyond creative.
Tuesday, November 18, 2008
'Tis the season...
Christmas season has begun with a bang. The weather’s colder and you can’t get through the mall without having your foot crushed under the heel of a cell phone obsessed shopper or being rung out by a cashier who is more interested in her half masticated chewing gum than your purchase. I can barely survive without a few choice swear words. Maybe patience isn’t my strongest virtue. But the virtue I’m going to work on this season, is tolerance. And I don’t just mean tolerance for the man who smacks you in the ear with his shopping bags. I mean tolerance for different religions and ethnicities and even, sexualities. After all the saying goes, “peace on earth and goodwill towards men” . It does not say, peace on earth and goodwill towards men, but not those who like other men or who practice Islam .
You don’t have to like the lives or decisions others choose to make, just as you don’t have to like the horrible reindeer sweater your Aunt Mildred wears. But is it too much to ask just for a month, if Americans can forget their differences and embrace the similarities in all people and religions? I know I may sound a little hippy dippy here, but any change is for the better. Maybe stop using the word “gay” as slang for “uncool”, or not give the turbaned passenger on your flight home a dirty look. (I often have to remind myself that Islamic does not mean extremist.) The anger or fear you see in yourself is often reflected in another person’s eyes. It’s not an easy thing to do, it has become ingrained in us to fear that which we do not know. I might not succeed every time in changing my perceptions, but every time I do, I’m a better person for it.
How can some people put you into words better than you can?
It's sort of the point of advertising isn't it. Companies don't know the best way to articulate who they are, what they are, and why anybody in the world should care. And thats when we become useful. Today when I was driving home from class I was inspired. After listeninh to Dave Ramsey (Tallahassee 100.7), I threw in a Joe Budden CD. Joe Budden is consistently one of my top 2 favorite rappers. I normally place him at number one whenever he releases new material, but due to his lack of frequecny he sometimes falls to #2. The allure behind Joe Budden is that he is an extremely introspective rapper and often I feel that what he says represents who I am in so many ways. While this also speaks a lot about the importance of understanding you target market and connecting to them in a way that makes you number 1, that is not why I am telling you about Joe Budden. I wrote this blog to share with you the song I was listening to...
(Verse 1)
I've got a ghetto gospel. It's only right considering that the ghetto was my hostel [movie reference]. Memory is gone, but I'm recalling all through high school.
Even at my lowest, I was sitting on my high stool [Optimism, through despair].
But that's what being high will do. Even if I wasn't able to do a thing, I was always able to toke. They told me that I would be dead before I was able to vote.Probably because me and my constituents... and all the things we did. A MRI couldn't tell you what my issue is. But through my treason came a cause that I believed in. Is it really wrong if a man has a reason? At times I felt like I had to take dough (money. I did whatever for a pesos.Being from the hood could be my scape goat! Or can it be? Because I wasn't born under a canopy, maybe I was born to fall in love with vanity. They tell me what you reap is what you sowe. So I told God I'm better than what I show. I've got to grow!
(Verse 2)
Now they say that I floss (boast) too much.So?! Have I changed because I think that $1000 tee don't cost too much? All they should say is that I'm strong. Walked through the fire but came out unscathed. Yeah, I carried on! Now I carry on with Louis Vuitton carry-ons. Now they mad he on (upset that he's successful), but my blessings had a delay!(Said with pain in voice, pleading with the world to understand the way he is)Now I give my girl Esaych. I know its sorta cliche, but my plane ain't gon' never land, unless its in the Netherlands. Ask for a better hand? I tried colliding with my problems, but I never ran. That would make me a lesser man.I ain't go from not having it to being arrogant. I dreamt, woke grabbing it... just by being passionate. Some people get complacent, why? The world's just new born birds, just afraid to fly. Me? I spread my wings, inhale, and embrace that high!
(Verse 3)
Part of me was gruesome. I didn't change, but I grew some. Even if I did change I welcomed it to come. People who used to be with me, used to see with me. Say I changed on them and did a 360, because I don't come around. But to me its common sense, If you want to see the other side you've got to turn around. Show the world your game face! I told them we were on the same track, but weren't running the same race. We aren't in the same space. Something won't let me slow down, I cant explain fate. But don't say I went from broke to Bourgeoisie. I'm far from high end, I just know what suits me!
Too me this song represents a lot more than just the words. It's the feelings of motivation and perseverance that are behind them. It was fun sharing something I am passionate about with you. I hope you enjoy. The bold part is the part I try to identify with the most.
Christmas!!!
I set up my Christmas decorations last night. I love Christmas and I actually love when it's cold outside. But, of course the second I took out my little Christmas tree my cat attacked it. I'm sure that anyone who has a cat knows that they absolutely love Christmas trees. So, I'm hoping that my tree is still intact when I get home from class. Here is a picture of my cat, Simba.

There is no such thing as too many internships!

What is great about this internship fair is that you will actually have time to have real conversations with the recruiters. For all Ad Club members, it's free! This is a great networking opportunity as well. Please RSVP to Joe if you want to sign up for a time slot. We will have a list up of all the agencies very soon.
Scissors, thanks, and rewards.
Hey Guys!
Be sure to come to class today and bring scissors if you have them. Think of the things you are thankful for! You will be rewarded for your hard work!
Business Cards
I've been looking a lot into making business cards lately and there are tons of them that are very creative. It doesn't really take much to think of a good idea, the funds are a different issue though. Here are a couple that I like:


Here's a couple of places to look for some great ones:
Business Cards on Flickr
36 Good Business Cards