Absolut's creative collaboration has opened it's doors to their loft. The brand team for Absolut have rented a loft in Tribeca, NY. Starting April 7, and lasting for a month the Absolut loft will be opened to the public for showing of the arts, and musical performances. The loft will also be used for screening events, with the hopes of attracting all kinds of creatives. Musical performances, gallery showings, film screenings, among other performances, all while functioning primarily as a Family Bookstore! Intrigued? I was!
The Tribeca loft will welcome curious visitors until May 7th, from 11am to 9pm. If you're not going to be in NYC shortly after the semester's end, keep track of the Absolut loft. After Tribeca, the brand will be traveling to other major cities!
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