This ad is creative because it is basically silent acting. The two songs that play in the commercial do a great job at setting the mood. So much is said without the actors in the ad saying anything. Music has a special way of bringing understanding to a situation where words aren't even exchanged. I think this ad is a little cooky, yet creative nonetheless. Kind of like us!
http://youtube.com/watch?v=BAU0drrgHuU
Sunday, March 2, 2008
The Importance of Music in an Ad
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