As Black History Month draws to a close, I noticed that MTV did something that was complete different than any other network when it comes to honoing Black History. MTV virtually created a a viral marketing campagin with Dr. Cornel West front and center. In his various 15 -30 Second spots he disscusses a number of topics form America's wealth to hip hop music. Take a look at what is Ivy Legue professor has to say about various issues at mtv.com.
Sunday, February 24, 2008
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