Budweiser Brand

The Budweiser commercial shown in the 2010 Super Bowl was my personal favorite. Although a little trite, it seems that coexisting animals always touch my heart. I loved the concept of the baby cow will always love the horse, and it remembers it throughout its life. I believe that the ad showed a symbolic relationship. Much like the baby cow, the Budweiser brand has grown up with us, thus making us loyal to the brand, much like the baby cow was to the horse. Because of this slightly emotional commercial, I believe the Budweiser Brand did a good job of establishing history and relationships with the audience.