I wonder how much Coca-Cola pays American Idol to have Randy, Paula, and Simon sip whatever it is they are sipping on out of those classic red coca-cola cups? What a great idea.....Product Placement. Since T-Vo and DVR have pretty much begun to ruin the chances for anyone to see any commercial advertisments, product placement is the new way to get brands the recognition they need to be successful. I guess it really works because seeing those cups over and over again really got me thinking about how long it has been since I had a coke....I realized it had been way way way too long since I had a chilling crisp sip so I actually had a classic coca-cola tonight.
Tuesday, March 3, 2009
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