Hate to be the guy under that one....

Out of all the non-traditional advertising I've seen so far, this one really caught me off guard. I think it is hilarious. I am not sure how effective it was when the movie came out in 2004, but after seeing this, it definitely makes me want to go watch the Spider-man movies again! The one thing I was curious about was how many bathrooms they put these in, because it had potential to catch on quickly. But what did they do for the woman's restrooms?? Either way, no doubt that this catches peoples attention.