Sunday, January 13, 2008

I love this commercial



My name is Joseph, yet another student in the World Famous Creative Strategy class!

I'm Panamanian, obsessed with cars, and I play tennis. I have a strange obsession with my SAAB, SAAB automobiles, and SAAB jets.

In my opinion, one of the toughest things to do in advertising is to create a significant emotional bond between the brand and the consumer. My dream in advertising is to help establish the highest level of brand insistence the automotive industry has ever seen.

In other words, I need to pay attention in class!

I love this commercial

1 comment:

Tanner said...

I find the hardest part about advertising is selling SAAB's to retarded people....oh wait it's not that hard. Enjoy your SAAB.


-Tanner