Sunday, March 21, 2010

Got2B!


Hey guys, I hope everyone had an awesome Spring Break! Mine was definately busy and full of fun. The second half of the week I went on a cruise to Mexico with my best friend (it was my first cruise, and I had a blast)! As for the first half, I worked a promotions job in Panama City Beach. I want to share this with you guys because I think it is a great example of how companies are really researching and figuring out how to better reach their target markets. I worked 3 days for the brand Got2B (for those of you who haven't heard of it, its a brand of hair products). During the daytime hours, a group of promotions girls and myself would walk around on the beach in popular spots and hand out free samples of Got2B's new products (Ultra Glued and Smooth Operator for those of you who were wondering haha). At night, Got2B would set up a pool party at a popular hotel offering free food, more free samples, and free stylists to do people's hair before they went out. Honestly, it was a pretty sweet deal, and I thought it was a really unique way for them to get people to try out their products. I had so much fun working this job, and I thought it was an awesome example of how a company really went out to grab the attention of their target market, because whether or not the spring breakers took our free samples, they definitely saw the Got2B logo everywhere they looked.

Got2B!

1 comment:

Ramage, what? said...

before i buzzed all my hair off i used to use Got2B all the time. The prices are perfect and the products get the job done :) That must have been a cool experience!! lucky